This is for you if you are already a seasoned business owner
who is seeking more freedom. 

Ready to stop feeling chained to your business?
If you’re a seasoned business owner and you’re asking yourself, “Where’s the freedom I was promised?”, you’re in the right place.

It’s time to transform how you do business and finally achieve the location freedom and time mastery you’ve been dreaming of.

January 29 @ 8am PT

The Class runs live on Jan 29, and you can join for $29. After Jan 29, the price goes up to $39.

Learn exactly how to redesign your business to create the freedom you crave — all without sacrificing your income or the impact you make.

Hello! I’m Dina, and just five years ago, I walked right out of my 9-5 in Los Angeles and onto a one-way ticketed plane to Vietnam.

By the time I’d built my business to carry a full 1:1 client roster, I thought I had built a dream…except, I was sitting inside, on client calls, longing to explore the scenery of Bali. Not so dream-like.

It took me a few months to realize, and a few more to admit, that my business model was entirely inapporpriate for my desired lifestyle.

Where’s the freedom, I thought? In the past year, I’ve found and implemented the answer and am here to tell the tale and help you infuse your business with freedom without sacrificing impact or income.

In This Masterclass, You’ll Discover:

✔ Why the 1:1 business model isn’t the freedom solution you thought it was — and what to do instead.
✔ How to restructure your offers to finally build a business that gives you time freedom and allows you to work from anywhere.
✔ The 3 key elements to building a sustainable, location-independent business that thrives without you being “on” 24/7.
✔ My step-by-step process for creating passive income streams while maintaining your current income (no more burning the candle at both ends).
✔ The mindset shift you need to make in order to build the freedom you deserve — because it starts in your mind.

This Masterclass Is For You If:

  • You’ve been running a successful business but feel tethered to your desk by client demands and never-ending work hours.
  • You’re ready to design a new way of working that gives you the flexibility to travel, take time off, and do what truly lights you up.
  • You’re looking to scale back on 1:1 clients and add multiple streams of income to unlock true freedom.
  • You want to create a business that aligns with your values, your vision, and gives you the time and location independence you deserve.

What Will You Walk Away With?

  • Clarity on your freedom plan: How to restructure your business for more time, freedom, and joy.
  • Actionable steps to start creating passive income streams — even if you’re currently tied up with clients.
  • The confidence to shift your business model and embrace new, sustainable ways of serving your audience.
  • A rejuvenated mindset that will enable you to claim back control over your time and decisions.

Why This Matters Now:

You’ve built your business, but now it’s time to evolve it — to a model that serves you, not the other way around. The strategies I’ll share in this masterclass helped me go from struggling to juggle a full roster of 1:1 clients, to building a business that runs without me, so I could work from anywhere, anytime, and live the life I always dreamed of.

Don’t waste another year feeling trapped in your business. It’s time to unlock your true potential, gain control over your time, and live the freedom lifestyle you’ve been yearning for.

The Class runs live on Jan 29, and you can join for $29. After Jan 29, the price goes up to $39.

Learn exactly how to redesign your business to create the freedom you crave — all without sacrificing your income or the impact you make.
Professional Coach for Digital Nomads, Expats, Leaders

Hi, I’m Dina, creator of Way of the Founder…

…a space where personal growth, spiritual exploration, and business leadership come together to help disillusioned professionals heal from and defy traditional career paths, and build a location-independent business and life on their terms.

As a professional coach for over five years, I empower entrepreneurs to stop trading time for money and create businesses that align with their boldest dreams of freedom and impact.

My approach is a mix of strategy and soul, offering hands-on support, deep healing practices, and travel inspiration for nomadic entrepreneurs. With a background in music management, a degree in entrepreneurship, and a dedicated spiritual practice, I combine action-driven coaching with a holistic perspective.

Originally from Germany, I lived in LA before becoming a full-time traveler, running my business entirely on my own terms—proving that true freedom is possible. Through Way of the Founder, I help clients redefine success, unlock financial freedom, and create a life that truly works for them.